Released on = June 28, 2007, 2:44 am

Press Release Author = Esperanca de Souza

Industry = Media

Press Release Summary = Dubai-based Content Syndicate's revolutionary content
services platform is now live. Content Providers and Content Buyers from across the
globe can now buy, sell, personalise, and commission exclusive, customised and
original content in up to 218 languages.

Press Release Body = Dubai, United Arab Emirates: June 28th, 2007

Dubai-based Content Syndicate's revolutionary content services platform is now live.
Content Providers and Content Buyers from across the globe can now buy, sell,
personalise, and commission exclusive, customised and original content in up to 218
languages.

After working with a diverse slew of publishers, advertising, PR, marketing firms
and businesses, Content Syndicate® realised that the communications scenario was
fragmented with no single, cohesive destination or resource to go to when businesses
needed tailor-made content on a tight budget and time frame.

Content Syndicate decided to streamline and consolidate the process of content
buying and selling using an internet-based collaborative model. After 10 months of
intensive research, development and pilot testing with select clientele,
Contentsyndicate.com is now live through its final test version or beta edition.

Speaking about the agenda of this unique venture, Maddy Reddy, 29, Founder & CEO of
Content Syndicate said, "We believe content is not a commodity. Just about every
business from a publisher to an SMB needs the right words or content on a regular
basis to communicate their message across - this effort requires time, money, skill
and scale to write all that. Content Syndicate\'s Words on demand® online platform
caters to millions of such content buyers clamouring for customised and exclusive
content from a few pages to thousands of pages."

In the pre-beta phase alone, multi-nationals to small and medium sized businesses
across verticals have used Content Syndicate\'s platform for multi-lingual content
work ranging from commissioning brochures, web site content, corporate identity
manuals, newsletters, white-papers, case studies, technical writing, editorial
services, blog updates, press releases, translation; copywriting; search engine
optimisation; case studies; proposals; resumes to publishers for features, news,
reports, photographs and interviews.

"The response has been excellent and sustained. Clearly, this highlights the need
and market opportunity for a simple and consolidated means for customised content
services that can scale up across languages, categories and volume of content,"
commented Reddy.

To quantify this, outside its full-time team of 32 employees, during the
invitation-only test drive, more than 1000+ content providers ranging from
professional copywriters, editors, translators, publishers, designers, bloggers and
experienced freelancers have signed up to service over 110 clients.

According to respected industry research and advisory firm Outsell, the content
aggregation and syndication business alone is a US$68 billion market, with the
overall content industry market expected to rake in an impressive US$458 billion by
2009 achieving 6.4% growth.

With no ads, set-up costs, stifling contracts, subscriptions, retainer fees,
long-term contracts, licenses, software to install or technical skills required -
Content Syndicate's simple yet scalable service can handle business writing needs of
any kind, 24/7 across languages so clients don't need to scour for their content
requirements.

Furthermore, it handles the entire lifecycle of content - from commissioning to
quality control to delivery and payment. All technical and operational issues such
as work-flow, hosting, digital rights management, licensing, payments, security,
copyrights, marketing, pricing, administration are handled by Content Syndicate at
no extra cost.

Compared to other content providers that mass-distribute or syndicate the same
content to every customer, CS generates exclusive, customised content services in
languages beyond English across a range of categories offering its client's both
cost and competitive advantage.

Commenting on the platform, Mr. Reddy said, "Our launch version sets the ball
rolling for our expansion and growth. All across this year, Content Syndicate will
roll-out a range of specific content solutions targeted at helping the advertising,
publishing, PR, marketing and interactive verticals and businesses. "

Built from ground-up using open source components and Web 2.0 technology, Content
Syndicate's platform is scalable to handle millions of users, transactions in a
secure environment.

Content Syndicate is also opening up its application programming interface (APIs) in
other words, the core engine of the platform so partners can build specialised
services around the CS ecosystem.



Web Site = http://www.contentsyndicate.com

Contact Details = Esperança de Souza
Corporate Communications Manager
Content Syndicate: Words on Demand®
www.contentsyndicate.com
E-mail: esperanca@contentsyndicate.com
Mobile: +971-50-4281392
Tel: +971 (4) 3359267
Fax: + 971 (4) 3359268